Service Supremacy wasa “Service Standards” program originated by Chevrolet Motor Division in theearly 1970’s. It was a voluntary program where Dealers could become certified in22 Area of Customer Service. These wereas follows:

1. Facilities 2. Customer Service 3.Training

4. Service Advisors 5.Customer Communications

6.Customer Reception & Conveyance 7. QualityControl

8.Tools & Equipment, 9. Parts, 10. Body Shop,

11. Truck Service 12. Productivity, 13. NewVehicle Prepartion

14. Departmental Relations, 15. Personnel Selection

16.Operations Planning, 17.ResourceUtilization,

18.Market Analysis 19. Merchandising, 20. Management,

21. Motivation, and 22.Administration

After meeting all thenumerous standards in each of the above components, The Dealer was declared a“Service Supremacy Dealer” and was properly recognized as that by Chevrolet andwas allowed to advertise their Service Excellence in their Ads.

This Cuff Link &Pin was one of the items provided those Dealers. As you can see from thephotos, they are in the original box, but some of felt type material they aremounted on is deteriorating. (white spots)This might be repaired with newcloth. The plastic box has some shelf wear (scratches) The pin & cuff linksare new, never worn

If you collectChevrolet Memorabilia, this may be an item others do not have